Beyond the Image: Building a Sustainable Career in Commercial Photography
Join local commercial photographer Marek Dziekonski for an informative presentation about building a sustainable career in the photography industry.
Marek will share his journey from wedding and portrait photography to working full-time in the commercial world, including the lessons, challenges, and pivotal decisions that shaped his career. Attendees will get a closer look at both the creative and business sides of commercial photography and what it takes to build a successful, sustainable career.
He’ll discuss the importance of personal projects and how they can shape your portfolio and lead to new opportunities, as well as strategies for building strong, long-term client relationships. Marek will also explore the advantages and challenges of diversification versus specialization, break down the bidding process with real-world estimates, and discuss the financial realities of larger commercial productions—including managing debt, calculating production expenses, and maintaining healthy cash flow.
The presentation will also cover contract negotiations, protecting yourself and your business, and knowing when to stand firm and remain true to your professional principles.
Questions and discussion will be encouraged throughout the presentation, giving attendees the opportunity to ask about the realities of commercial photography, client relationships, production challenges, business decisions, and career growth.
Whether you’re interested in transitioning into commercial photography, expanding your current business, or simply gaining a better understanding of how larger commercial productions operate, this presentation will provide practical insight and advice from someone who has navigated the transition firsthand.
About Marek Dziekonski
Marek first arrived in the US after graduating high school as a RC Mission Corps Catholic missionary from Poland. After 2 years of volunteer work, he studied photography and design at Oakland Community College. He then transferred to pursue an Art Design and Media degree at Richmond University in London. He founded Dziekonski Photography in 2009. He loves creating abstract art and, through his personal projects, worlds that don’t exist.
He specializes in a wide range of commercial photography genres: advertising, automotive, headshot, product, food, industrial and lifestyle. His clients include: Toyota, Ford, La-Z-Boy, Hudsonville Ice Cream, Pure Michigan, Roush, AAA, Mercedes-Benz, Mastercraft Tires, Absopure Water, Adweek, Goldfish Swim School, and many others.
Don't forget about our pre-class meet-up!
Everyone is invited to join us at The Fillmore 13 Brewery for dinner, conversation, and networking before class.
Time: 4:30 PM
Location: The Fillmore 13 Brewery
Address: 7 N Saginaw St, Pontiac, MI 48342
